The Yankelovich Study: Analysis of The Landmark Forum and Its Benefits (Summary)

Internationally recognized social scientist, Daniel Yankelovich surveyed more than 1300 people who completed The Landmark Forum during a three-month period. Prior to their Landmark Forum, people were asked what they expected to achieve in the course; after The Landmark Forum, they were asked about the benefits they actually received.

Summary
Four areas were explored: the value of The Landmark Forum, the profile of participants, satisfaction levels after The Landmark Forum, and unexpected benefits that were experienced. A few of the findings include:

  • More than 90% of participants report practical and enduring value for their life - well worth the time and cost.
  • More than 90% of participants report a better understanding of relationships and their role in them.
  • Nearly every participant received unexpected benefits - ranging from the ability to control weight to achieving personal and professional goals.

Conclusion
"Several of the study's findings surprised me quite a bit, especially the large number of participants for whom The Landmark Forum proved to be 'one of the most valued experiences of my life.' This is not a sentiment that people, particularly successful, well-educated people, express lightly. I can understand why people recommend The Landmark Forum to their associates, friends, and relatives."

Daniel Yankelovich
Public Opinion Analyst

See Full Study.

Daniel Yankelovich

Daniel Yankelovich, a leading interpreter of trends shaping American society and the global economy.  He is the author of 10 books and founder of Public Agenda, Viewpoint Learning, and other organizations.  His pioneering work has earned him numerous awards in the field of public opinion research. Read his full biography.

Get the Details

Read the full Yankelovich study, Analysis of The Landmark Forum and Its Benefits.


Please wait, we are processing your request.